F.Y.I.

Apps Village follows TikTok partnership with Google Ads offering for SMBs

Apps Village has announced a partnership with Google Advertising to allow small to medium business owners to advertise across Google.

The announcement:

SaaS solutions provider Apps Village (ASX:APV) has announced an integration with Google Ads which will allow small to medium business owners to launch and manage Google Advertising campaigns for a fraction of the time and cost it would usually require.

The offering follows a partnership with TikTok, announced last week, which saw Apps Village’s share price soar.

Using Apps Village’s AI management platform JARVIS, SMBs will be able to launch, manage and optimise advertising campaigns across Google, TikTok and Facebook in under three minutes and with more affordable prices.

Apps Village founder and CEO, Max Bluvband, said the JARVIS platform enables small businesses to achieve more with their advertising budgets.

“With Google Ads, Facebook and Tiktok, Apps Village will become the first platform to optimise SMB’s budgets and performance across top tier advertising networks,” said Mr Bluvband.

Since its launch in June, JARVIS has helped SMBs achieve a 300% rise in new leads for clients and a 50% drop in costs per lead.

“It’s more important than ever before for SMBs to optimise their advertising budgets as we come into 2021,” said Mr Bluvband.

JARVIS’ AI platform automatically evaluates SMBs’ campaigns to decide which social media platform is most suitable and keep them at the top of advertising trends, saving time and costs.

The Google Ads integration will start rolling out globally towards the beginning of 2021.

Source: Media & Capital Partners media release

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