Aus Gov releases cyber safety campaign as 2.8m Aussies fall prey to cybercrime each year

The Australian Government has released a new campaign via BMF, titled ‘Beat Cybercrime in Your Downtime’, which is aimed at raising awareness on the importance of cyber security.

According to the Federal Government, cybercrime costs an estimated $29 billion per year to the Australian economy, with over 2.8 million Australians falling victim to a scam in 2019.

In one of the 30 second spots, a young woman is shown to be able to secure her online accounts from cyberattacks all while doing a facemask on her bed.

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