Aussie-Pom beach rivalry in new CommBank cricket ad

commbank beach ashesAn overly competitive beach cricket game between an Aussie and a Pom forms the backdrop to CommBank’s new ad campaign to promote its sponsorship of Cricket Australia.

The campaign – from M&C Saatchi – promotes a competition to win a trip to the UK for The Ashes which begin in June.

The ad features Aussie cricketer Pat Cummins – “cousin Pat” – being brought in to help the Australian family in the Beach Ashes.

View the ad:

CommBank is also promoting a backyard cricket competition to have the Australian team play at a winner’s home.



Sign up to our free daily update to get the latest in media and marketing