Australian Mangoes assigns Magnum & Co to PR account

Australian Mangoes has appointed public relations agency Magnum & Co to its public relations account.

Magnum & Co will assist Australian Mangoes in amplifying its Mango Mess-tival on Bondi Beach as well as taking on digital, social and influencer marketing responsibilities.

Aaron Crowther, Magnum & Co’s managing director, said in a statement: “Being synonymous with the Aussie summer, it’s important that the campaign captures the essence of this and taps into the nostalgia to drive an emotional connection.”

In May, the agency launched its influencer marketing offering Magnetic, which the agency will use when working with Australian Mangoes.

Other clients of Magnum & Co include Voss, Pizza Hut, Events ACT, Red Bull and Hills Pet Nutrition


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