Bacardi creates #MojitoMoment with influencer-based campaign

March 2, 2018 9:09

Bacardi has launched its latest campaign with OMD Sydney to promote Bacardi as the perfect first drink of the night.

The brand has also partnered with influencer agency TRIBE to engage over 60 influencers to share their #MojitoMoment on Instagram.

The announcement:

OMD and Bacardi share Mojito Moments in real-time across summer

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Topics

Bacardi Mojito Moments OMD Tribe

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