F.Y.I.

Bashful adds to strategic team

Former strategic planner at Euro RSCD 4D Amsterdam, David Feenstra has joined creative and strategic agency Bashful as strategy planner in the company’s Sydney team.

The announcement:

Bashful bolsters strategic team

Creative and strategic agency, Bashful, has today announced a new senior hire to the team, with David Feenstra joining as strategy planner, together with new offices for its expanding Sydney team.

Feenstra, a former strategic planner at Euro RSCD 4D Amsterdam (the digital arm of the global Euro RSCG network), has previously  worked on digital and social media strategies for Swedish carmarker Volvo Cars and was involved in bringing the C30, XC60, S60 and V60 models to life online. Throughout his career he has also consulted on global and local brands including Becks, Heineken, Kraft Foods, Philips and Vodafone.

Bashful has also moved its 17 strong Sydney team across town, welcoming in 2012 at a new Paddington address on Oxford Street.

Bashful director, Simon Bookallil says: “2012 is going to be a year of continued growth as we expand our strategic and creative offering to adapt to the ever-changing environment.”

“This is a really exciting time for Bashful. We have proven creative and digital expertise and we’ve got some of the best in the business working for us. We are really pleased to welcome David to the team, a mixture of experts at the top of their game who are all passionate about our client work and the growth of the agency.”

Bashful is a creative and strategic agency focusing on youth and popular culture marketing, located in both Paddington (Sydney) and Richmond (Melbourne). The company’s aim is to transform clients businesses with contagious ideas, They do this through creative and content excellence and by partnering with specialist agencies.  Bashful’s diverse industry portfolio including: Famous Magazine, Van Heusen, Lend Lease, Yd, Jacqui E, Mid City Style Space, KMS, Goldwell, Darling Quarter, Wrangler (Asia) and Zimmermann.

Source: Bashful press release

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