Benji Marshall stars in Air New Zealand ads highlighting sponsorship of Auckland Nines

Air New Zealand has recruited NRL star Benji Marshall for a series of videos promoting its sponsorship of the 2015 Auckland Nines rugby league tournament, with Marshall taking on the role of coach to a weedy tourist called Jeff.

The videos, created by Host Sydney, see Marshall “training” Jeff through a variety of tourist activities around Auckland to get ready for the tournament, promoting a competition to win a long weekend away in the city with winners able to chose one of the experiences in the videos as part of their prize.

https://www.youtube.com/watch?v=e3SgDgyHDP4

The videos are running on YouTube and online.

The competition runs until January 26 and includes gold tickets to the event, flights with Air New Zealand and accommodation.

https://www.youtube.com/watch?v=CruzbSPYoOY

https://www.youtube.com/watch?v=OF4C5JqbELs

Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

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topics Air New Zealand Campaign creative football Host Host Sydney NRL sponsor sport

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Comments: 2

Wow. 7 Jan 15

Awful.

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Yabba Dabba Doo 7 Jan 15

Produced by the Footy Show?

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