Best Job in the World voted best newspaper ad
The newspaper-based launch element of the celebrated Best Job In The World campaign won the top prize at the Caxton Awards, which celebrates Australia’s print industry.
The Quinlivan Black Award was handed to Sapient Nitro Brisbane, the agency previously known as Cummins Nitro for its Tourism Queensland campaign. It also won in three individual categories.
DDB New Zealand picked up the most trophies for its Alien vs Predator “Chess” work for Sky Television. The ad was recognised in four different categories.
Marketforce and 303 both won in three categories, while Euro RSCG’s topical “Goodbye Bush” ad for Veet won in two.
The winners:
Automotive
- Agency Saatchi & Saatchi
- Client Lexus
- Ad Title Lx570 Sunroofs Canyon
Consumer Durables
- Agency 303 Group
- Client IKEA
- Ad Title Sliding Doors
FMCG
- Agency Euro RSCG Australia
- Client Reckitt Benckiser
- Ad Title Bush
Corp, Govt & Public Service
- Agency Marketforce
- Client Office of Road Safety
- Ad Title Tear
Charity & Community Service
- Agency Marketforce
- Client Association for the blind
- Ad Title Guide dogs can go anywhere
Media Entertainment Telco & IT
- Agency DDB NZ
- Client Sky TV
- Ad Title Chess
Retail
- Agency 303 Group
- Client IKEA
- Ad Title Sliding Doors
Travel &Leisure
- Agency SapientNitro
- Client Tourism Queensland
- Ad Title Best job in the World
Best Campaign
- Agency DDB NZ
- Client Sky TV
- Ad Title Alien Vs Predator
Best Small Space Ad
- Agency SapientNitro
- Client Tourism Queensland
- Ad Title Best Job in the World
Best Topical Ad
- Agency Euro RSCG Australia
- Client Reckitt Benckiser
- Ad Title Bush
Best use of Newspaper Medium
- Agency 303 Group
- Client IKEA
- Ad Title Sliding Doors
Best use of Newspaper Medium
- Agency Marketforce
- Client Office of Road Safety
- Ad Title Tear
Best Copywriting
- Agency Grey Melbourne
- Client TAC
- Ad Title Mothers Day
Best Art Direction
- Agency DDB NZ
- Client Sky TV
- Ad Title Chess
Best Photography
- Agency DDB NZ
- Client Sky TV
- Ad Title Chess
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
Linkedin
topics
303
Advertising
awards
Best Job
Caxton Awards
Caxtons
Cummins Nitro
DDB
Euro RSCG
Marketforce
Newspaper Works
newspapers
print
Sapient Nitro
Tourism Queensland
Veet
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