Bosses of The Australian to discuss paper’s 50th anniversary at Mumbrella360
The editor-in-chief of News Corp’s national broadsheet The Australian is to make a rare public appearance at next month’s Mumbrella360 conference, reflecting on the publication’s forthcoming 50 year anniversary.
Chris Mitchell, who has led the title for more than a decade, will be joined on stage by The Australian’s CEO Nicholas Gray.
They will be interviewed on stage by Mumbrella’s Tim Burrowes. Topics to be covered during the session include The Australian’s development over the last 50 years, newspaper economics and the title’s future in the digital world.
Mitchell and Gray are among a string of senior media players on the Mumbrella360 program.
The event includes a keynote from BuzzFeed’s boss of international strategy Keith Hernandez; News Corp co-chairman Lachlan Murdoch in conversation with Group M executive chairman John Steedman; ABC boss Mark Scott at Mumbrella Question Time; MailOnline’s London-based publisher Martin Clarke, Kate Torney, director of news at the ABC; ninemsn editor-in-chief Hal Crawford; Facebook’s VP for Asia Pacific Dan Neary; the sales bosses of Australia’s big three TV networks; the bosses of Australia’s big three magazine companies; the bosses of Australia’s major outdoor companies; and the bosses of Australia’s major digital companies.
Details of the full program – and how to buy tickets – are available on the Mumbrella360 website.
That should be interesting.
He can talk about how it has evolved from being a newspaper to nothing more than a boring predictable propaganda rag.
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Mitchell in public! People will be surprised.
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A lap of honour before it joins the Daily Mirror and Truth in the newspaper graveyard.
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Can you please ask them when was the last time The Australian turned a profit?
If they dare to answer, please ask the follow up question:
“If The Australian does not make money, what exactly is it? A business or a point-of-view newsletter?”
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