Cancer Council Victoria launches new early detection and anti-vaping campaigns

Cancer Council Victoria has launched two new campaigns, one to encourage early cancer detection and the other to discourage vaping, via creative agency Gatecrasher.

The new early detection campaign, ‘We Want to See You’, encourages Victorians to come forward to attend health checks and cancer screenings, and flag any worries they may have with doctors.

Covid lockdowns saw a dramatic drop in people reporting cancer-related symptoms to health professionals, largely due to patients not wanting to increase the burden on the already stretched health system in Victoria.

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