CarAdvice launches weekly video news bulletin and podcast
CarAdvice.com has launched a weekly short-form video news bulletin ‘The CarAdvice News Desk’ and a CarAdvice podcast.
CarAdvice’s new weekly news bulletin hosted by Tegan Lawson.
The CarAdvice News Desk consists of a three-minute video summary released on a Friday and is hosted by lifestyle editor and former newsreader Tegan Lawson.
A more lengthy discussion of automotive news will be delivered via the CarAdvice Podcast, which streams live on Sunday afternoons. CarAdvice’s senior road tester Paul Maric co-hosts the podcast with radio announcer Mandy Turner.
CarAdvice CEO Andrew Beecher said: “These latest shows will appeal to our passionate CarAdvice readers who just can’t get enough of our content. In the past month alone, over six million minutes of CarAdvice video content has been consumed across our site and our YouTube channel.
“Even more pleasing were the latest Nielsen Digital Ratings Monthly numbers, which showed that the CarAdvice audience was at 705,000 unique Australians using the site in April, eclipsing the Fairfax embedded Drive masthead brand for the first time.
“These two new product launches are in line with our belief in constant innovation in everything we do at CarAdvice when it comes to delivering automotive content that educates, informs and entertains our readers, viewers and now listeners. No matter how, where or when people like to consume CarAdvice, we’ve got all bases covered in our trademark informative, bold and accessible style.”
