Channel Nine launches ‘live and local’ breakfast news in Perth

Today logoChannel Nine has launched live local breakfast news bulletins in Perth as the network ramps up its efforts to win viewers in Seven’s traditional heartland.

The network aired its first morning news bulletins from Perth at 7am and 8.30am this morning as part of the Today show, followed by a half hour news update at 11.30am.

Nine News anchor Tim McMillan presents the weekday Perth news bulletins with co-host Sally Ayhan providing weather, traffic and petrol price updates.

Extra reporters, producers, editors, camera operators and production staff have been recruited for the new bulletins and it marks the Nine network’s first major investment in the Perth station since its acquisition of the station from WIN television last year and appointment of former Ten programmer David Mott as managing director.

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