Clemenger creates Road Runner-themed retail ad for Chrysler

Clemenger BBDO Melbourne has launched one of the final pieces of creative developed for outgoing client Chrysler, using the theme of Warner Bros’ Road Runner cartoon.

The Off-Road Runner Sale retail campaign has been launched to promote the latest deals for its Jeep brand during the first quarter of the year.

In December, Clemenger said that it would not repitch for the Chrysler ad account following a global review of the business which saw the car company in the US part ways with BBDO Worldwide in favour of Fallon.

Clemenger’s Chrylser Jeep TV spot, Spring Break was named turkey of the year at the Mumbrella Readers Choice Awards.


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