Coke appoints CMO

Coca-Cola South Pacific has appointed Chris Johnston as its new chief marketing officer.

Johnston is currently the head of USA Tea Services at Coca-Cola, based in Atlanta. He takes over the role from Lucie Austin who left in March to become Coca-Cola marketing director for Europe.

Austin made her name with the ‘Share a Coke’ campaign, which won a creative effectiveness Lion in Cannes this week.

Nic Christensen 

This story first appeared in the weekly edition of Encore available for iPad and Android tablets. Visit encore.com.au for a preview of the app or click below to download.

Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

topics CMO Coke Lucie Austin

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