Conclusion of MAFS helps Nine win one more ratings week

The final two episodes of Married at First Sight – which pulled 1.858m and 1.968m respectively – helped Nine edge ahead to win another ratings week, securing 23.1% of the television viewing audience from Sunday to Saturday.

Nine’s untouchable audience shares of 37.0% (Sunday night) and 32.0% (Monday night), did drop off throughout the week without MAFS – falling to 15.5% on Wednesday – however the channel managed to fend off Seven’s weekly share of 21.3%.

MAFS gave Nine its strongest start to the ratings year ever

Outside of MAFS, Seven News on Sunday was the most-watched program across the five capital cities, pulling 1.096m, according to OzTAM.

The performance of Seven’s My Kitchen Rules fluctuated throughout the week, performing better once the MAFS juggernaut had finished. Sunday’s MKR had 784,000 metro viewers. Up against the MAFS finale, Monday’s episode slipped to 776,000, however Tuesday’s and Wednesday’s episodes were stronger (854,000 and 855,000 respectively).

Despite taking out the wins on Tuesday, Wednesday, Thursday, Friday and Saturday nights – it wasn’t quite enough for Seven to win the week overall, with a 21.3% audience share.

Seven was, however, streets ahead of third-placed ABC (11.5%) and fourth-placed Ten (9.6%). SBS had 4.3% of the weekly TV audience.

The rankings remained the same when the networks’ multi-channels were added to the mix. The best-performing multi-channels across the week were 7Mate and 9Go, with 3.5% each.

Nine Network finished on 32.2%, while Seven Network had 30.4%. Network Ten’s 14.8% was still behind the ABC’s 16.1%. SBS’ network had 6.5%.

Nine has won every ratings week of the official ratings period this year, with the exception of last week, which was taken out by Seven. 

The following graphic was compiled by Nine, based on OzTAM data. It excludes ABC and SBS viewing, meaning percentage numbers will not match the numbers referred to above. 


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