CRC creates campaigning video for The Killers


Sydney agency Colman Rasic Carrasco has created a music video for The Killers’ track Goodnight, Travel Well as part of its work with MTV against human trafficking.  

The project, which involved partnering with UNICEF and USAID, highlights the hidden cost of sexual exploitation.

The four minute video – directed by David Slade – was given a global premiere on MTV this week.

CRC creatives Dejan Rasic and Rebecca Carrasco have been working on the project since the start of the year. Carrasco said: “It is a confronting topic and people can too easily tune-out to awareness messages about the issue.”

The video is the second collaboration between CRC and MTV EXIT (End Exploitation and Trafficking). The agency also created a music video for Radiohead’s hit All I Need last year. The work was recognised at Cannes, AWARD, The One Show, the D&AD Awards, New York Festivals and the ANDYs.

CRC launched just over two years ago.Rasic, Carrasco and Ben Colman were all previously executives at Lowe Hunt. CRC was named AdNews’ emerging agency of the year.


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