Daily Mail Australian businesses post $30m in revenue

Daily Mail & General Trust’s Australian businesses, including website Daily Mail Australia, has reported £17.5m (AU$30m) in revenue for the year ended September, up slightly from the £16.8m it reported the previous year.


The results come as the company said a 17% decline in global profits was partly because of its costs in Australia. Operating profit was £69m (AU$117m), “reflecting increased investment in Mail Online, including the acquired Australian business” the company said in an update to the London stock exchange.


Because DMG Events has a presence in Australia as well, it is not possible to draw a full picture of the financial performance of Daily Mail Australia from the numbers.

In January, Nine Entertainment Co., opted out of its partnership with the Daily Mail Australia to its British-based parent company, The Daily Mail General Trust,  just over two years after the joint-venture was created.

In October, Daily Mail Australia saw its monthly unique audience rise to 3.149m, up from September’s 2.926m.

DMGT saw its total global advertising revenues decline by 4% to £326m (AU$554m) in the year ended September 30, with print down 12%, offsetting 17% growth in digital.


DMG Media, the division which publishes the group’s newspapers and websites, saw advertising revenue drop by 3%.

According to the financial update, revenue for the combined Mail newspapers and website businesses (Daily Mail, The Mail on Sunday and MailOnline) grew to £577m (AU$980m), including £93m (AU$158m) from MailOnline.

Total advertising revenues across the Mail businesses of £244m (AU$414m) were in line with the previous year.

In the US, Mail Online’s revenues grew by 28% to £24m (AU$41m).


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.