Darren Stein joins Anomaly as general manager
IPG Mediabrands’ research and analytics business Anomaly has hired former News Corp executive Darren Stein as general manager.
The announcement:
IPG Mediabrands’ research and analytics business Anomaly has hired former News Corp executive Darren Stein as general manager, a new position reporting to Anomaly managing director Jarrod Martin.
Best leader I have ever personally seen in action. Expect only good things for Anomaly with him on board.
Its obviously early days here but so far he is definitely living up to his [positive] reputation. Looks like its going to be a fun ride.
Great hire for Anomaly. Sorely missed by News. Good luck mate and enjoy the new environment
Agree…good move by Anomaly. Darren is a true voice of the customer and insight driven decision making. Best of luck.
Nobody has ever demystified the world of data better than Darren. He may not have achieved everything he wanted to at News but he moved the place forward at least two decades.