Darwinian ad ideas
Sometimes you don’t need a big budget to create a memorable campaign – just a nice idea, as these ads for ABC1’s coming series on Charles Darwin demonstrate.
They offer up an homage to the Darwin Awards, which celebrate people who remove themselves form the gene pool through their own acts of stupidity.
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Really, the homage is to Napoleon Dynamite http://www.imdb.com/title/tt0374900/
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These are great.
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They are great.
Just a bit of a pity that so much of the Napolean Dynamite concept was harnessed: jokes, performance, cinematic style …
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