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Dec PR wins Hisense PR account

Dec PR has been appointed to television and refrigeration brand Hisense Australia’s public relations account.

The agency has been assigned to the account to build its brand and manage its corporate communications.

Andre Iannuzzi, managing director at Hisense, said in a statement: “We’re delighted to partner with DEC PR as we prepare to enter 2018. It will be a big year for our brand, kicking off with CES in January as well as activating a global sponsorship of the 2018 FIFA World Cup.

“Our team was impressed with Dec PR’s corporate and consumer skill set, as well as the team’s creative thinking, which aligns closely with our plans in the local market.”

Michael Henderson, CEO at Dec PR, said the brand is well established in the Australian market and has a strong reputation amongst its consumers.

“We look forward to building on this momentum.”

Earlier this month Dec PR was appointed to The Economist’s local PR account.

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