Despite the doom and gloom in Australian media, the outlook for regional papers remains strong

The death of the ‘local rag’ has been predicted many times before, and with the Nine-Fairfax merger on the horizon their viability is once again in the spotlight. In this crossposting from The Conversation, Ian Willis looks at the future of regional media.

Is the “local rag” doomed under the Nine-Fairfax merger and the re-shaping of the Australian media landscape?

Does the creation of the new media-entertainment conglomerate threaten the very existence of the local newspaper?

The essence of local newspapers is that they are a mirror of the small communities that produce them

Media commentary has justifiably questioned the continuation of quality journalism and editorial independence of the metropolitan dailies in Sydney and Melbourne.
Yet there has been a silence on the threat to small country and suburban mastheads.

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