Destiny’s Child’s Michelle Williams parodies her fame in new Uber One campaign
Former Destiny’s Child member, Michelle Williams, pokes fun at her ‘lack’ of star power in the newest installment of Uber’s “Savings that Don’t Disappoint” campaign, via independent creative agency, Special.
The years have seen the general public tend to overlook Williams’ contribution to one of the most talked-about girl groups in music, and it’s something that the team at Special decided to play up for the latest addition to Uber One’s savings campaign.
“In the second instalment of the ‘Savings that Don’t Disappoint’ campaign Michelle Williams pokes fun at something the internet has been talking about for years,” said Sarah Parris and James Sexton, Special’s Uber APAC creative directors.
