Disney+ Star launch caters to all, even zombies
Zombies feeling left out from Disney+’s entertainment brand, Star, nearly reach the point of demonstrating against the streaming service before realising at the last minute it really does have something for everyone.
The campaign, from Special Group, is drawing attention to the new brand available on Disney+ which has available a collection of movies, television, documentaries from Disney’s library of content as well as Star-branded exclusive originals and local productions.
A Disney+ spokesperson told Mumbrella: “Disney’s brand campaign to celebrate the launch of Star on Disney+ communicates the breadth and depth of the new general entertainment offering through a local, humorous lens.
