Easter ad wrap: Cadbury’s live Easter egg hunt, Big W’s raining Easter eggs and iSelect’s smashed pinata
From Big W’s raining Easter eggs, Cadbury’s live Easter egg hunt to iSelect’s frustrated, pinata smashing mother, Mumbrella rounds up the Easter ads which have hit our screens in the lead up to the holiday.
Cadbury
Cadbury has launched a Facebook live Easter egg hunt with a live 360 Facebook video.
The campaign aims to give everyone the experience of an Easter egg hunt no matter where in Australia they are.
Created by Ogilvy, the winner of the Easter egg Hunt, which took place on Thursday March 15, won Cadbury chocolates.
The first person to spot an egg and comment on the post, won.