F.Y.I.

Expedia Media Solutions takes sales in-house

Expedia Media Solutions has taken its digital advertising sales in-house and appointed Vanessa Rodriguez as Business Development Manager.

The announcement:

Expedia Media Solutions today announced that after a successful multi-year relationship with Ad2One in Australia and New Zealand, it has taken its digital advertising sales in-house and appointed Vanessa Rodriguez as Business Development Manager, Media Solutions.

With more than 10 years of industry experience, Rodriguez will manage advertising sales efforts for Expedia’s digital media products in Australia and New Zealand, with a focus on supporting agency business. Most recently, she was sales manager at Mamamia.com.au, a leading online destination for Australian women and mothers, where she was responsible for agency and direct clients in New South Wales and Queensland. Previously, Rodriguez held posts at McLaren Media, where she helped grow awareness for TubeMogul, on online analytics and advertising company; The REA Group, a leading digital advertising business specialising in property; and Yahoo! Search Marketing AU.

Formed in 2007, Expedia Media Solutions is dedicated to building media partnerships across travel and non-travel brand advertisers to enable them to leverage the unique media value of Expedia’s expansive global audience.

Source: Zeno group press release

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