F.Y.I.

Facebook’s new app Mentions launches in Australia

Mentions, a new app for Facebook users to connect with public figures, is now available in Australia and over 40 other countries around the world.

The announcement:

Nearly 800 million people are connected to public figures on Facebook, and interacting with athletes, musicians, actors and other influencers is an important part of their experience. From cheering on World Cup players to checking out updates from favourite celebrities, there are more than a billion interactions between public figures and their fans on Facebook every week.

We want to make these interactions even better.

Today, we’re introducing Facebook Mentions, a new Facebook Creative Labs app that makes it easy for public figures to talk with their fans and each other on the go.  As a public figure, Facebook Mentions lets you:

See what fans are saying about you and join the conversation.

Share your story by posting updates, sharing photos or videos, or hosting a live Q&A.

Join popular conversations on Facebook and see the latest posts from people you follow.

Get streamlined notifications about your posts, including mentions from other influencers or the media.

Mentions is currently only available for people with verified Pages in the US. We plan to roll out to more countries and verified Profiles in the coming months. If you are an admin of a verified Page, you can request access to Mentions directly. If you are a public figure, you can also download the iPhone app to request access.

Mentions is now available for download on iPhone in the App Store in more than 40 countries around the world. 

Source: Allison Swope, Product Manager at Facebook

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