Fairfax launches Domain real estate video offering

domain_tvFairfax Digital is continuing its push into video content with the launch of Domain TV on its real estate site.

The video content will also be available via property sections of Fairfax Digital’s news websites.

The launch advertiser is St George Bank, with the integration into the site negotiated by OMD and sister agency Fuse.  

Ed Harrison, commercial director of Fairfax Digital, said “We’re extremely pleased to have St.George on board for the launch of Domain TV. The demand for video content across our network continues to grow strongly, so it was a natural step for us to introduce video into Domain. We know that our advertisers get the best results when they add value to the user experience and Domain TV does this in a big way.”

Among the video content will be daily and weekly reports on the real estate market, a homebuyer lifestyle series, and a series looking at local areas to live across Sydney, Brisbane and Melbourne.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.