F.Y.I.

Fetch TV expands partnership with Discovery, adding Animal Planet to its lineup

Fetch TV has expanded its partnership with Discovery, adding Animal Planet to its platform, building its offering from the content provider to nine channels.

The announcement:

Animal Planet to launch on Fetch

Fetch has streamlined its brand, dropping TV.

Discovery and Fetch TV announced today that Animal Planet will be launching on the Fetch platform, expanding the partnership further, to a market-leading nine channels.

Animal Planet launches on Fetch from Wednesday 8 April with a free trial for all Fetch subscribers until the end of the month. From May 1, Animal Planet will be available in the Fetch Knowledge, Ultimate and Entertainment Packs.

Animal Planet joins Discovery’s portfolio of factual, sports, lifestyle and entertainment channels currently available on Fetch: Discovery Channel, TLC, Investigation Discovery, Discovery Turbo, Eurosport, HGTV, Food Network and Travel Channel. The agreement includes extensive video-on-demand rights.

A much-loved global brand, Animal Planet connects viewers with the wonder of the natural world, bringing them right up close to the animal kingdom. Key titles include Crikey! It’s the Irwins, Coyote Peterson: Brave the Wild, The Zoo and Dr Jeff: Rocky Mountain Vet, along with dedicated programming events such as Attenborough Month, Vet-tember and Rescue Month.

“We’re thrilled to be adding global brand Animal Planet to Discovery’s portfolio of real-life entertainment channels on Fetch and strengthening this fantastic partnership,” said Rebecca Kent, General Manager, Discovery Australia, New Zealand & Pacific Islands. “Animal Planet delights viewers of all generations and we have no doubt that Fetch subscribers will fall in love with the channel’s incredible content.”

Scott Lorson, Fetch TV CEO said, “Discovery produces some of the world’s best content, and Fetch are delighted to further extend our partnership with the addition of another great channel in Animal Planet. At a time when families are looking for quality entertainment options, there is simply no better value than the Fetch Knowledge pack offering 20 leading documentary, education and news channels at only $6pm.”

Source: Fetch TV media release

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