Opinion

Forced word of mouth

What confronted me as I made my way to the change room was three of the sales staff and a small display. You know the feeling you get when you are at the shops and that annoying credit card bloke tries to catch your eye? Same feeling here.

Daniel Oyston on the Fitness First experience

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.