Former Gizmodo managing editor Danny Allen joins Finder as head of publishing innovation

Financial and shopping comparison website, has appointed Danny Allen, as head of publishing innovation.

Allen joins from Allure Media where he worked for the last seven years in various roles including managing editor of Gizmodo, Lifehacker and Kotaku Australia, and head of production and innovation.

Allen has been with Allure Media for the last seven years across various roles.

He has also worked as editor of Gizmodo Australia, as well as online editor and web production manager for Vodafone Australia, and is the founder of TechHive’s GeekTech blog.

Fred Schebesta, co-founder of Finder, said Allen will be an important part of driving new publish projects.

“Finder continues to forge a global presence and intends to become the world’s go-to destination for comparing.

“Danny has a unique skillset combining editorial with commerce, which is crucial in taking us to the next level.”

Angus Kidman, editor-in-chief at said Allen has “incredibly good value” and a “knack for creativity and innovative thinking.”

Allen said he was excited to bring the mix of editorial and commerce to Finder.

“As managing editor and publisher of Gizmodo, Lifehacker and Kotaku – then Head of Product also across Business Insider and POPSUGAR – I’ve been fortunate enough to help pioneer Allure Media’s native editorial, content-to-commerce and syndication partnerships over the last six years.

“I’m excited to bring that mix to finder, which shares my guiding belief that great things happen commercially when you respect, inform and inspire your audience.”



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