Former IAG and Mondelēz International talent joins Spark Foundry as chief strategy officer

June 29, 2023 8:41

Caroline Hugall has moved to media agency Spark Foundry as its new chief strategy officer, effective immediately.

The former IAG group brand strategy director and Mondelēz International senior planner for global brand strategy will be responsible for driving strategic direction for Spark Foundry clients, as well as shaping the visions and product of the agency’s wider strategy team.

Spark Foundry’s new chief strategy officer, Caroline Hugall

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.