Former Reborn and JWT boss Noel Magnus takes management role at Edge
Former head of independent agency Reborn and network agency J. Walter Thompson Noel Magnus has resurfaced, taking on the group managing director role at Edge.
His is one of four appointments as the agency shuffles its executive team in a restructure from a content agency to a focus on brand engagement.
Magnus was most recently at Reborn, but departed the agency earlier this year amid a restructure. He has also worked at M&C Saatchi, Leo Burnett and Publicis, as well as several smaller agencies in the past four years. His new role will involve him running national operations.
Im confused, I thought he was hiring all the Droga 5 team from the Sydney office for Reborn?
Magnus and King have been at Edge for a few months now.
Has Reborn’s plan to transition to a full integrated model been dumped in the restructure? What happened to the numerous partnerships (The Dylan Agency, Sister) Magnus initiated during his time there?