Former Starcom MD Patrick Doble becomes APAC GM for ad tech company Cartelux

Ad tech company Cartelux has appointed Patrick Doble to the newly-created role of general manager for APAC.

Doble spent the past eight years in China, most recently as managing director at Publicis’ Starcom. Before that, he had stints at Starcom in Australia and Mindshare.

In his new role, Doble will split his time across the region.

“Patrick brings deep international experience across APAC, including over eight years of experience on the ground in China, working with some of the world’s most valuable brands in the globe’s second largest advertising market, and across the region generally,” said Cartelux Founder and CEO, Josh Williams.

“His incredibly client-centric approach makes him an excellent cultural fit for our company. It’s an honour to have Patrick join our global senior management team.”

Doble added: “I’m excited to be on the journey with Cartelux as we scale and innovate our product, platform and people. The trajectory of the business is amazing, however we are under no illusion as to the task ahead to truly unleash our product and people globally.”


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