Foxtel DOOH campaign secured 2m plus impressions in just one hour

A recent digital out-of-home (DOOH) campaign for Foxtel promoting Wentworth which took over 86% of all billboard and inventory available programmatically in Australia, resulted in over 2 million impressions (2,074,136) nationally according to Hivestack.

The takeover via Foxtel’s media agency Mindshare occurred on 26 October from 5pm to 6pm and resulted in 184,381 adverts.

Foxtel’s Wentworth campaigns

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.