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Foxtel picks exclusive launch partner for ads on BINGE

July 6, 2023 10:04

Foxtel Media has selected Magnite, the world’s largest independent omni channel, sell side ad company, as its launch partner for ads on streaming service BINGE.

The deal will enable programmatic advertising, giving brands access to inventory across its basic subscription tier on connected TV and over-the-top platforms.

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Shannon Molloy is Mumbrella's editor. He joined in May 2023.

Topics
Binge BINGE ads Foxtel Media Magnite
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