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Gatecrasher Advertising and SoDUS to work on launch of 4G broadband network in Perth

Gatecrasher Advertising and SoDUS Pitchworks have been jointly awarded the advertising account for the launch of Vividwireless, Perth’s fourth generation broadband network.  

It has also appointed the Seven Media Group-owned SMG RED to manage the media strategy and planning for the launch.

Gatecrasher and SoDUS will collaborate to create a campaign to promote the $50m launch of the wireless broadband service across the Perth metropolitan area in the first quarter of next year.

Vividwireless CEO Martin Mercer said: “There has already been a considerable amount of interest in Vividwireless as consumers seek a faster and more reliable portable Internet experience.”

SoDUS Pitchworks was launched this year by director Philip Barker, the former News Magazines MD, publishing director. It was created in partnership with SoDUS owner and founder, David Hutton.

Vividwireless is a Seven Media Group-owned company.

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