Gemma Fordham exits SCA’s Hit Network

SCA’s Hit Network head, Gemma Fordham, has stepped down following changes in leadership teams.

Early in the new year, SCA will appoint a brand-neutral head of metro content, aligning with regional structural changes earlier this year, which saw Blair Woodcock appointed as SCA’s head of content – regional.

In this new role, the head of metro content will work closely with local content directors across both networks. As a result of the change, SCA will no longer have separate, brand-aligned heads of network.

Gemma Fordham

Gemma Fordham

Gemma Fordham has reportedly made the decision to leave SCA to enjoy an extended break with her family.

Mike Fitzpatrick will no longer serve as the head of Triple M Network after the change. At this point, it’s not known what he will do.

SCA chief content officer Dave Cameron said: “In 2022 SCA will take a highly-localised programming approach which will deliver increased autonomy and responsibility to its metro content directors on the ground in each market to program their stations for success.”

After returning to SCA six years ago, Gemma Fordham has led the Hit Network through several major brand changes in Adelaide, Brisbane and the Gold Coast, a station realignment in Perth, continued the success of The Fox, and has built and developed several new shows and talent across the country including creating the Carrie and Tommy show which has become SCA’s next legacy Drive show. She has also led the charge with developing the next wave of content directors coming through the Hit Network, as well as creating many of Hit’s big national moments including Spicy Meatballs, and more recently giving away a million dollars with Alphabucks.

“SCA wishes Gemma all the best and thanks her for the significant contribution to Hit content over many years,” Cameron said.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.