Georgina Brujic to leave Pacific+ in July
Managing director of Pacific+ Georgina Brujic will leave Pacific Magazines at the end of July.
The announcement:
Georgina Brujic, Managing Director of Pacific+, will leave Pacific Magazines at the end of July after 17 years with the company.
During her time with the business Brujic has held a diverse range of senior executive positions, often concurrently. Aside from her most recent role at Pacific+ – the custom division that evolved from Text Media and then Text Pacific – she has been a member of the Pacific Magazines executive team; Managing Director of Pacific Magazines New Zealand; and Pacific Magazines Innovations Group.
She has also led the business in driving change and new revenue initiatives.
Peter Zavecz, Director of Magazines at Pacific Magazines, said: ‘’There is no doubt that Georgina is a real force in magazines in this country. I know that all of us around the executive table will miss her unique insights and the honest passion that she brings. Her results truly do speak for themselves, and the legacy she leaves is definitely one of innovation and of pushing for the very best that we can do.’’
Brujic commented: ‘’It is with not a small amount of emotion that I leave Pacific Magazines and particularly my ‘family’ at Pacific+. I am extremely proud of our people and what we have been able to achieve together over the years, often in the face of significant industry challenges.
‘’About 12 months ago I began the process of strategically handing over the management reins to Helen Morassut. Now Helen is in a great position to take Pacific+ to the next level, and with the support of our top team I feel confident of her success in guiding the Pacific+ ship forward.’’
Morassut has worked at Pacific+ for the last five years, most recently as Publisher. She will now report directly to Zavecz.
Brujic added: ‘’More than a decade ago a small group of us were talking about how quality content can work hard for a brand’s positioning. Today this ideology has real form. I hope my own contribution has been a part of making this big future a reality.
“I now feel that the time is right for me to move on to my next challenge. Everyone needs to evolve and with all the re-engineering of business structures I have done across my career it would be hypocritical of me to not acknowledge when it is my own time too.’’
Source: Pacific Magazines media release
Sad to hear that Georgina is leaving a business she help grow over so many years, I know the teams and clients will miss her!
George was my boss for eight years. She is a truly great leader who if I am honest took a bit of a gamble with me, promoting me from a sales role into my first publishing role.
George creates a brilliant balance of ‘chucking you in at the deep end’ and letting you work it out for yourself through to guiding you through the big challenges and backing you all the way.
We worked on a massive pitch once and I was supposed to be the lead presenter, the night before I freaked out and said I couldn’t do it. George told me to stop worrying (not so politely) and we worked on the presentation all weekend until it was perfect.
We nailed it and won the business. I know for a fact if she had not coached me through that I would have lost confidence and not be doing my current role.
George has always been a step ahead in the content business and always pushed us to look at new formats/platforms to deliver clients content.
George is a brilliant leader of people, a ruthless negotiator, amazing with clients and won’t ever settle for second best.
Whatever you decide to do next George you will be brilliant!
Anyone else had a similar experience?
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Georgina has always been someone that can analyse the facts and identify areas that need change within a business.
Her mission at Pacfic+ was to develop a clear vision for the future in becoming one of the best players in content development whilst ensuring its economic viability. George’s visionary leadership and ability to gain her staff’s trust paved the way in removing barriers that helped implement change.
Clients gravitate towards her positive attitude and her ability to make a decision and take action. In the five years I worked with George, she empowered me to take ownership of my actions but was always there for guidance.
All the very best in your next chapter George.
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I can’t believe they let her go but after 17 years I suppose it’s time for a change and another company’s massive gain.
Georgina’s loyalty, innovative and strategic thinking across a broad platform of brands is her legacy. A motivating and passionate leader with “finger on the pulse” insights – Georgina certainly is one to watch.
I look forward to working with you again very soon.
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Here, here Gareth, and very well said!
Some of us are really fortunate to know and work alongside the special people in our industry. Visionary and inspirational individuals for sure – those are the kinds of qualities that are expected.
But I reckon what is truly amazing is when you come into the orbit of a visionary and inspirational person who openly and actively takes you on their journey too. Welcomes you and shares the journey, in fact.
George is like this. She’s a one-in-a-million and I too have been lucky to go on a journey with her. I would have nowhere near the level of confidence in my own abilities that I do have had it not been for this. George is exceptional.
I look forward to seeing what’s next for George though as she goes forward. I know one thing for sure – it’s going to be extremely exciting!!
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After working with George for 10 years through many different facets of media, and many successes and challenges, I can certainly agree wholeheartedly with the above comments.
George is a natural leader and innovator, and her passion for her role contagious. She promotes confidence without mollycoddling and in doing so creates an ambitious environment that strives to succeed.
With George at the helm, seemingly unlikely opportunities were taken and turned into solid, long lasting and fruitful client relationships. When it comes to content and branding, George has incredible vision with is always one step ahead of the competition, and in many cases the client too.
An incredible asset to Pacific +, George will be sorely missed.
I agree with Gill and look forward to seeing whats next for George!
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This is really sad news. I have worked for Georgina and she is one of the most dynamic leaders I have ever worked with. The one thing I will think about in Georgina is her infectious passion. Everybody wanted to work for her and she repaid her staff with loyalty and provided the opportunity to always better yourself – something other leaders sometimes shy away from.
Georgina’s brain is constantly working and would always push the envelope in creating new and innovative ways to provide clients with the very best content and become trusted advisors for their brand.
Really looking forward to seeing what the next chapter is for Georgina and envy the people that will work for her – they will be lucky to have such a great leader.
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Good luck George! You have been a great source of inspiration to me as I’ve watched you build Pacific+ over the years.And thank you too for all the advice and support you’ve so willingly provided. Your commercial instincts are amazing and I can’t wait to see where you land next.
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The number of good people that have left Pacific over the past two years is matched only by…. Bauer. What does it all mean?
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Where will George’s passion, energy and instinct lead her next?! Is there a challenge big enough!! I just hope that we get to work together again soon. An amazing leader, role model and mind.
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“Georgina is an amazing and innovative leader. I worked with her for several years after Pacific Publishing bought my custom magazine business, Propaganda Print. She helped integrate our company and imbued us all with a united vision for what we could accomplish to make our magazines the best in the market. She helped us go beyond to print to embracing online and other mediums. Georgina is the guru of mixed media and her insights are still way ahead of the market. She also really understands the key to creating compelling content better than anyone I’ve ever met. She needs to turn her talents to exploring new media horizons – George please come to New York “
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