The Glue Society directs biblical themed ad to promote French TV network Canal+

The Glue Society’s Gary Freedman has directed a biblical themed epic promoting French TV network Canal+ to French audiences.

The commercial, created by BETC Paris, re-tells the story of The Nativity but with a twist ending which sees the baby Jesus forgotten about while the three wise men, Mary and Joseph huddle around a television.

The ad was shot on location in Morocco.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.