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Go Back To Where You Came From proves a Twitter hit

The debut episode of Go Back To Where You Came From not only delivered a record 2011 audience for SBS last night, it has proved a hit on Twitter and has been picked up by newspapers in the US.

The program, which SBS has spent more on marketing than on any other show this year, trended number one globally on Twitter during the program, according to TrendFinder. It also trended number one in Australia last night.

The show was picked up by International Herald Tribune and the New York Times.

Since it went to air last night more than 5,000 people have viewed the first episode online – a new record for SBS.

The show pulled in a metro audience of 524,000, and a regional audience of 206,000 with a five city metro share of 9.3%.

Matt Campbell, SBS Director of TV and online content, said: “’We knew we had something big here and the response has been phenomenal but justified for a phenomenal program and more to come over the next two nights. A very proud moment for SBS and independent public broadcasting.”

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