F.Y.I.

Grey wins Bayer from Loud

May 17, 2010 12:13

Grey Healthcare has won part of Bayer’s business from incumbent agency Loud.

The announcement:

Brand and digital healthcare communications specialist, Grey Healthcare Group (GHG) Australia, has been appointed as the new agency for Bayer Animal Health’s Companion Animal Products business following a competitive four-way pitch.

GHG will lead the business with the support of sister agency G2 Australia and JayGrey Sydney. Incumbent agency was Loud.

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