Grill’d pledges to solve Australia’s problems, just as it has fixed its salad menu

grilld melbourne‘Healthy’ burger brand Grill’d has launched a campaign to introduce its new salad menu.

An in-store poster campaign sees the brand joke that it will attempt to ‘fix’ local problems in Melbourne, Sydney, Perth and Gold Coast, just as it has fixed its salads.

“We’ve listened to our customers, and upgraded our salad range to offer another option across all of our restaurants,” said Grill’d founder Simon Crowe. “With summer approaching we can now say we offer a great-tasting and satisfying alternative to complement our popular range of burgers. We now have something for everyone.”

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.