Gruen Nation wins Wednesday as Ten goes missing

Tim Burrowes

August 19, 2010 9:34

The fourth and final outing of the ABC’s Gruen Nation, which offers viewers adland insiders’ views on election campaigning, was the top show on Wednesday night.

The show rated 1.540m viewers, according to preliminary overnight metro ratings from OzTam.

World’s Strictest Parents pulled in 1.4m for Seven, while Nine’s The Farmer Wants A Wife averaged nearly 1.3m.

Ten had a dreadful night, failing to get a single show into the top 15.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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3 COMMENTS

unlucky 19 Aug 10

great show but what on earth were the judges thinking re the pitch in backing that abbot ad that looked from 1982? Still got that lucky jingle in my head. maybe get some relevant creatives on that panel???

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eliza 19 Aug 10

does anyone know if that was an original track?
very catchy indeed..

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Peter Williams 19 Aug 10

That makes me feel better about not watching commercial TV.

I cannot stand ads!

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Gruen Nation wins Wednesday as Ten goes missing

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