Guardian Australia announces plans for newsroom expansion

Guardian Australia has released plans for a newsroom expansion based off the success of its mixed revenue model.

Editor Lenore Taylor made the announcement on Twitter earlier this week, revealing that the newsroom was hiring for eight new roles.

The new roles are investigations editor, senior business reporter, environment editor, senior reporter, presenter/senior producer, audio producer, lifestyle editor and assistant news editor. The roles are primarily based in Sydney or Melbourne, although some say other locations will be considered.

Managing director Dan Stinton said decision to expand is a result of the success of the publisher’s mixed revenue model.


“The success of Guardian Australia’s mixed revenue model is enabling us to expand and deliver more of the fantastic journalism that Australia needs,” said Stinton.

“Our revenues have doubled over the last three years, with a huge number of our readers making voluntary financial contributions and a growing number of advertisers recognising the value of our deeply engaged audience.”

According to Nielsen Digital Content Ratings, The Guardian saw significant growth over March, with a 29% jump in unique audiences pushing it to sixth on the list of top ten publishers, above Yahoo, with 5.38m.

Editor Taylor said the expansion will enable the publisher to deliver more of what audiences want.

“In just six years Guardian Australia has grown to be a trusted news source read by 5.4m Australians each month. I’m so pleased that we’ll be able to produce more of the fair and factual news, investigations and analysis that our fast-growing readership expects and values,” said Taylor.


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