Havas Worldwide’s Nicole Hetherington and Simon Fowler join BMF

Simon and Nicole_2015Havas Worldwide’s creative duo Nicole Hetherington and Simon Fowler, best known for their work on the award-winning ‘The Most Powerful Arm Ever Invented’ campaign for Save our Sons, have joined BMF.

The duo joined Havas Worldwide Sydney in June 2012, and are leaving the agency after nearly three years. The Save our Sons campaign has won a number of awards including a D&AD Black Pencil for innovation and won the pro bono campaign of the year at last years Mumbrella Awards.

Cam Blackley, BMF executive creative drector said: “The addition of Simon and Nicole’s brains is a real coup. They fit my criteria of being truly talented, genuinely nice people who enjoy a lager. I like the way things are shaping up around here.”

On joining BMF Fowler said: “We’re incredibly excited to be working under Cam, BMF is a killer agency and we’re stoked to be a part of it.”

Hetherington has been named as one of this year’s D&AD judges on the Crafts for Advertising jury.



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