Holler wins Audi digital review
Independent digital agency Holler has won a three-month pitch for German car maker Audi.
The appointment brings to an end Audi’s nine-year relationship with MassMedia Studios, which handled Audi’s digital marketing.
The announcement:
Audi has appointed Holler as its digital agency following a rigorous three-month pitch process.
That Holler and MassMedia are owned by the same parent company should soften the blow and make handover a bit easier. MassMedia did well to hang onto a brand like Audi as long as they did, and that’s a credit to them.