Horizon Communication Group and greenHorizon make growth moves
Horizon Communication Group has acquired three new hires, while its sustainability arm, greenHorizon, has snagged two more clients.
The announcement:
GreenHorizon, the dedicated sustainability arm of award-winning agency Horizon Communication Group, has added two new clients to its roster: renewable energy retailer Flow Power and the Australian Sustainable Seaweed Alliance.
Melbourne-based Flow Power builds cutting-edge wind, solar and battery projects across Eastern Australia and is one of Australia’s fastest growing renewable energy retailers. Passionate about shaping a fairer and cleaner energy market, Flow Power engaged Horizon to build the business’s profile as a leader in Australia’s energy transition.
Helen Gibney, senior marketing & communication manager for Flow Power said: “With the renewable energy transition firmly on the agenda, and issues of community and stakeholder trust surfacing with the rise in greenwashing, we needed an agency that really understood this space. The team at greenHorizon have been wonderful to work with. Their passion for sustainability, industry knowledge and strategic skills have really helped us shape our media and PR approach”.
GreenHorizon’s second new client appointment is the newly formed peak body, the Australian Sustainable Seaweed Alliance (ASSA). ASSA’s mission is to scale up the environmentally responsible commercial farming of seaweed in Australia and represents members like Sea Forest, the Australian Seaweed Institute, CH4 Global, Future Feed as well as research institutes like the University of Tasmania. A core focus of the partnership will be to raise awareness of the asparagopsis seaweed’s climate change mitigating properties, which can achieve methane reductions in livestock by up to 90%, as well as communicating other seaweed research, development and commercialisation opportunities.
Lindsay Hermes, general manager for ASSA said: “From regional job creation, through to the incredible methane emissions reducing properties of asparagopsis – the opportunities afforded by a thriving Australian seaweed industry are endless. We needed a dynamic communications partner that can help us put this emerging Australian industry on the national agenda and we knew greenHorizon was the team for the job.”
Welcoming New Talent:
To support its growing client base, Horizon Communication Group has expanded its team with three valuable hires. Daniela Iacono a specialist senior sustainability communicator, Emma Malueg, who brings the Masters in Sustainability and Pallavi Mathur, a media specialist.
Source: Horizon Communication Group
