Huckleberry wins Odyssey House
Huckleberry has won the media account for Odyssey House.
The announcement:
Full service agency, Huckleberry has been awarded the creative and media business for Odyssey House Victoria after a competitive pitch.
Odyssey House Victoria has been a place of hope and positive change for individuals working towards breaking their pattern of alcohol and drug addiction for over 35 years. Huckleberry’s work will be aimed at increasing the awareness of the services that Odyssey House provide and to encourage donations from those who are able.
Speaking of Huckleberry’s appointment, Janet Beaumont, Odyssey House’s Development Director said, “Throughout the pitch process, Huckleberry proved that working with a unified agency and having creative and media under one roof would offer us efficiencies, with the ability to be nimble in our approach and fast to market. This was a key factor in selecting a new partner.”
“We look forward to working with Huckleberry to communicate and amplify the Odyssey House message to those looking to support us and most importantly, to those seeking our support”.
Melissa Roberts, Huckleberry’s Managing Director said, “The team at Huckleberry is excited about increasing the awareness of this worthy charity through a holistic and strategic campaign, so that those struggling with addiction can recognise that there is help available through Odyssey House Victoria.”
Source: Dentsu Aegis media release
