Huckleberry wins Palace Cinemas account

Huckleberry has won the Palace Cinemas account.

The announcement: 

Huckleberry Agency, specialists in bringing brands and consumers together, has been appointed the contract of Palace Cinemas, Australia’s leading boutique cinema group.

Huckleberry will be responsible for the media planning, buying and advising on strategy for the impressive network of cinemas with unique locations across Australia. Huckleberry’s first project for Palace is ‘Flashback Films’, a series of much loved family classic films, targeted parents who wish to relive the films that shaped their childhood with theirchildren.