F.Y.I.

iD Collective boosts exec team with senior hires

iD Collective has made a number of new hires, strengthening its executive team.

The announcement:

iD Collective, a results-driven and solution-focused independent creative communications agency, is excited to introduce its dynamic new executive team. With a shared commitment to excellence, innovation, and client success, the team comprises seasoned professionals in their respective fields.

Jess Mulquiney joins as general manager of PR, bringing a strong focus on innovative thinking, brand development, and customer partnerships. With extensive experience collaborating with leading companies across retail, property, finance, design, fashion and lifestyle sectors, Mulquiney’s expertise spans both consumer and B2B communications. Her strategic approach and comprehensive skill set make her an invaluable asset in crafting and executing effective PR campaigns that drive business growth.

Jarrod Leith has been appointed events director, bringing more than 13 years of experience in event production, sponsorship management, and customer experience. His successful orchestration of a wide range of events, collaborating with esteemed clients such as David Jones, Nike, Lamborghini, Myer, Real Estate Australia, PwC, Australian Grand Prix, Melbourne Fashion Week, Afterpay Australian Fashion Week, and Tennis Australia, demonstrates his ability to deliver exceptional results and enhance the customer journey.

Alex Pavone takes on the position of head of digital and creative services, bringing a wealth of experience in senior leadership roles within creative communications agencies. With an impressive background that includes seven years in London working with leading advertising agencies, Pavone has collaborated with renowned brands such as Heineken, Huawei, YouTube, and Samsung. Her expertise in creative and strategic leadership, digital execution and implementation, and crosschannel marketing strengthens iD Collective’s digital and creative capabilities.

Ashley Hunt assumes the role of group communications director leading the Sydney office. With a vast professional background spanning Australia, the UK, and New Zealand, Hunt has cultivated a wealth of experience in spearheading successful PR and marketing campaigns for renowned international brands. Her portfolio includes collaborations with Park Hyatt, Marrickville Metro (AMP), New Shanghai, and the South African Film Festival. Hunt’s ability to connect deeply with clients and her unique perspective as a journalist enhance iD Collective’s communications capabilities.

With a footprint in Melbourne, Sydney, Adelaide, New Zealand and growing in Brisbane, iD Collective offers a comprehensive suite of services to meet clients evolving needs. The agency specialises in strategic planning and implementation, campaign development, social media strategy and management, digital marketing and advertising, influencer marketing, SEO & SEM, creative ideation, photography, videography, content creation (in-house studio), graphic design, eDM Marketing, website design and development, copywriting, events and activations (consumer and corporate), public relations and issues and crisis management.

“The diverse range of services positions iD Collective as a leader in the industry, capable of delivering integrated and impactful solutions across multiple channels and touchpoints,” commented executive director Amanda Booth at iD Collective.

She expressed excitement and confidence in the new executive team’s ability to drive innovation, leverage their collective expertise, and deliver exceptional results for clients.

Booth emphasised that the diverse range of expertise and perspectives represented by the team members further strengthens iD Collective’s position as a leading Independent creative communications agency.

Source: iD Collective

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